If after a night of imbibing, you’ve woken up with a throbbing headache, waves of nausea, or feeling foggy, TikTokers want you to try their solve: Dip your face into a bowl of ice water.

They claim it can also help depression, reduce anxiety, and improve skin.

Model Bella Hadid posted a video clip of herself icing her face in an Instagram post on February 19, 2022. A few months later, TikToker Edward Zo (1.8M followers) posted a video of himself dunking his own face in an ice bath on May 5, 2022, crediting Hadid as the reason he had to try it. Zo’s video now has more than 17.6 million views.

Marissa Littell’s TikTok feed (82.2K followers) is filled with posts about the purported benefits of the face ice bath. In a video from April 3, 2022, with 8.9 million views, she claims the chilly dunk is an anxiety reliever. A day later, she posted a video claiming the ice bath is her “hangover ritual.” And this month, she’s posted other videos about why the ice bath is her summer morning routine and a facial that can reduce puffiness and clear blemishes.



-Travo News

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